What have you learnt about technologies in the process of creating your product?
Sunday, 22 April 2012
evaluation part 6.
What kind of media institution might distribute your media product and why?
what is a media institution?
A company that owns a large number of smaller companies in various mass media
what kind of institution would I be looking at?
Because my product is a music magazine I need an institution that takes part in publishing. One of the first ones that come up when you research this is IPC media who currently distribute NME, this is the kind of publisher I would target as apart from NME they don't publish many music magazines and so there's a gap which mine could fill
I also think that because an indie magazine is quite new and relevant a few publishers might be interested, this is good as it means I would be able to pick the one that I think would do the best job at getting to my target market
why IPC?
As I said, IPC publishes NME who promote to a similar audience as my magazine. This means IPC would already have experience in the kind of promotion and distribution I'd need. IPC has also stretch NME across a variety of other media forms with a TV channel and website, this is something I would hope might be a possibility if my magazine gathered the right fan base. This is a good idea as well because indie music listeners and specifically my target market are frequent users of different technologies.
IPC is also a UK based media institution which would be helpful for my magazine as I don't think it would have a big enough following to be took abroad because of the newness of the indie genre.
the correct decision?
To check this was the right decision I revisited earlier research from www.nrs.co.uk that looked at readership figures for NME, this confirmed that IPC could grab the readers as NME had an astonishing 253,000 buyers between October 2010 and September 2011, this reinforced my earlier decision as it made me realise that even though they do have a lot of readers for their existing magazines they still had a gap for mine.
who would stock my magazine?
I would want quite a well known retailer to stock my magazine. I would try to get a place like HMV to stock it as it's a music store and doesn't always just have the mainstream things but some for niche audiences as well. I think this would be a good place to start selling as people that are normally very in to music will go to HMV so this would enable the possibility of a secure 'fan base'.
Friday, 20 April 2012
evaluation part 5.
Looking back at your preliminary task, what do you feel you have learnt in the progression of it to the full product?
As well as the things I outlined in this video I learnt a few additional things as well. As a result of the deadline I really had to be time conscious and learn how to manage my time effectively so I could get everything done. As part of my time management I also had to make sure all my research was done being I had to start my project.
The research was a lot different to what I'd done before as well as we were doing it a lot more in depth so this was something new we had to learn. Other things we did in more depth were thinking throughly about our photos and creation of our products. For instance we thought about and planned where we were taking our photos rather than just taking them randomly.
We also paid attention to smaller details when creating, an example being a barcode on the cover which is something you wouldn't typically think about.
Thursday, 19 April 2012
evaluation part 3.
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Thursday, 5 April 2012
evaluation part 2.
Who would be the audience for your media product?
After establishing a TA I had to kind of mould my magazine around them. When doing this I found the research I had done on blumer and brown really helpful! I thought about what I would want people to use my magazine for. I decieded to focus a lot on Individual Psychology and the idea that you can build a sense of yourself from media texts. This didn't mean creating a group of clones but instead giving a variety of different insperations and people to aspire to.
As well as this I liked the idea of Diversion espacially because of the age of my TA. Being in sixth form myself I know sometimes you need to get away from work and have some down time. This would also hopefully be something my magazine could provide.
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